Google Ads
Power Tools
Specialised tools for PPC professionals — build campaigns, optimise bids, mine search terms, detect cannibalization, and analyse competitors.
Campaign Builder
AI-powered Google Ads campaign generator. Enter your business details and get a complete, publish-ready campaign in under a minute.
Bid Calculator
Upload your Google Ads segment reports and get optimised bid adjustment recommendations based on performance data.
Co Pilot
Generate performance narratives, AM call scripts, and client Q&A response maps from your campaign metrics.
Audit Tool
Upload your Google Ads data export and get a comprehensive, client-ready audit report — from keywords to landing pages.
Follow-Up Email
Upload a Zoom/Teams meeting transcript (.vtt) and generate a professional follow-up email with recap, action items, and personal touches.
Competitor Ad Spy
Scan competitor websites and get PPC-focused competitive intelligence — ad copy angles, keyword strategy, landing page teardown, and counter-positioning.
Client Prep Sheet
Generate a call-ready prep doc with talking points, anticipated objections, upsell opportunities, and questions to ask — powered by your account data.
Search Term Miner
Automatically analyze search terms to find wasted spend, generate negative keyword lists, and discover high-performing terms to expand on.
Keyword Cannibalizer
Detect where multiple campaigns and ad groups compete for the same search terms — fragmenting data and wasting budget.